Education learning app BYJU’S has blocked all ads of Bollywood star Shah Rukh Khan.
keypoints:
- BYJU’S did not release the ad despite pre-booking
- Shah Rukh Khan has a brand value of Rs 378 crore
Education learning app BYJU’S has blocked all ads of Bollywood star Shah Rukh Khan. The ad has not been released despite pre-booking. This is a big tweak for Shah Rukh Khan after his arrest in Aryan Khan’s drugs case. BYJU’S was the biggest brand among Shah Rukh’s sponsorship deals.
The move comes after a controversy erupted in social media.
As soon as Aryan Khan was arrested in a drugs case, social media users questioned BYJU’S against Shah Rukh’s brand ambassador. Users questioned what to save another’s child who can’t save his son. Shah Rukh Khan’s ad has been stopped due to controversy in the media.
In SoMedia, users talked about rethinking BYJU’S
BYJU’S Varsha gives three to four crores
Shah Rukh Khan has been associated with this brand since 2017. The company pays three to four crore rupees for brand endorsement every year.
BYJU’S
Baiju, the second-largest startup after Paytm, is involved in Ravindran‘s Ajutech startup Byjus Decacorn Club. The અ 10 billion startups with a valuation are called Decacorn. Brand Capital, an investment company, owned by Silicon Valley investor and analyst Mary Mixers, has invested બ 10.5 billion in Bezos. At the same time, Bezos has overtaken Oyo, a hospitality company with a valuation of 10 billion. Byjus is now the second-largest startup in the country after Paytm. Paytm is valued at 16 16 billion.
BYJU’S journey started with a coaching class
Ravindra, 39, started a coaching class in 2007 to prepare for the CAT exam. Many students joined in 2009. In 2011, he registered his company under Think and Learned Pvt. Ltd. Launched the app in 2015. Reputable investors from around the world then invested in the company. In 2018, the company was valued at 1 billion.
Shah Rukh has a brand value of Rs 378 crore. As per the February 2021 report of multinational financial consultancy firm Duff & Phelps, Shah Rukh has a brand value of Rs 378 crore. In terms of brand value, it ranks fourth in 2020 after Virat Kohli, Akshay Kumar and Ranveer Singh. In 2019, it was ranked fifth. In addition to BYJU’S, Shah Rukh Khan is a brand ambassador for companies including Reliance Jio, ICICI Bank, LG, Dubai Tourism, Hyundai.
The net worth of Rs 5,116 crore:
Shah Rukh and Amitabh Bachchan are among the top 10 actors in India in terms of earnings, according to Forbes’ list of the third richest actors in the world. Shah Rukh’s net worth is estimated at Rs 5,116 crore. Toxic is the third richest actor after Stanfield and Tyler Perry. Big B is the eighth richest actor in the world with 29.65 odd rupees.
With businesses like film, brand endorsement, production of Red Chillies Entertainment, VFX, and IPL team, Shah Rukh’s net worth could be Rs 5116 crore in 2021.
