The report, made during the Regional Industry Conclave in Ujjain, gets Hindustan Coca-Cola Beverages total investment in the state to over Rs 660 crore, according to a report.
Expanding Manufacturing Capacities
Hindustan Coca-Cola Beverages (HCCB), the bottling arm of Coca-Cola in India, has revealed plans for a significant investment in Madhya Pradesh.
With an infusion of Rs 350 crore, the company aims to establish two new manufacturing lines at its Rajgarh plant.
This announcement was made during the Regional Industry Conclave in Ujjain, underscoring HCCB’s commitment to strengthening its presence in the state.
Total Investment Surpasses Rs 660 Crore
The latest investment brings HCCB’s total investment in Madhya Pradesh to over Rs 660 crore, signaling the company’s long-term commitment to the region.
The new manufacturing lines at the Rajgarh plant will focus on producing Affordable Small Sparkling Packs (ASSP) and Juice Tetra Packs, leveraging state-of-the-art technology to meet evolving consumer demands.
Boosting Manufacturing Capabilities
The expansion of manufacturing capabilities not only reinforces HCCB’s commitment to innovation and product diversification but also holds the potential to significantly contribute to the state’s economy.
By enhancing production capacities and introducing new product lines, HCCB aims to cater to the growing consumer preferences and market demands effectively.
Government Support and Collaboration
The Madhya Pradesh government has pledged its support to facilitate HCCB in obtaining all necessary permissions, approvals, and clearances in a time-bound manner.
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This collaborative approach between the government and the private sector underscores the importance of fostering a conducive business environment and promoting investment opportunities in the state.
Track Record of Investment
HCCB’s investment in Madhya Pradesh dates back to 2000 when it initially established its Rajgarh plant.
Over the years, the company has invested over Rs 311 crore in the state, demonstrating its confidence in the region’s potential for growth and development.
The continued investment reflects HCCB’s commitment to driving economic progress and creating employment opportunities in Madhya Pradesh.
Diverse Product Portfolio
As one of India’s leading beverage companies, HCCB operates 13 factories across the country, manufacturing and selling a diverse range of products across eight categories.
From iconic brands like Coca-Cola and Thums Up to popular offerings like Minute Maid and Kinley, HCCB’s portfolio caters to a wide spectrum of consumer preferences, ensuring its relevance in the dynamic beverage market.
In conclusion, HCCB’s latest investment in Madhya Pradesh underscores its commitment to driving growth, fostering innovation, and contributing to the state’s socio-economic development.
As the company continues to expand its manufacturing capabilities and diversify its product offerings, it remains well-positioned to capitalize on emerging opportunities in India’s dynamic beverage industry.
