18 year old Rutvik Lokhande heading influencer acquisition at Nofiltr Social
Nofiltr is an influencer marketing firm, founded by Sumedh Chaphekar and his friends in 2017. Nofiltr wishes to become a human incubator for talent on the internet and help them monetise their creativity and build long term personal brands.
18 year old Rutvik Lokhande, a founding team member at Nofiltr leading talent acquisition, is working with influencers across India from different niches like beauty, dance, comedy, and much more to build their brands.
He believes that to be a great influencer one must be comfortable telling their story openly to the audience to connect and engage with them deeply.
Influencers are going to be the future. We are just seeing the beginning of this revolution with platforms like Facebook, YouTube and emerging platforms like TikTok.
18 year old Rutvik Lokhande is currently working with influencers like Mrunu, Mr.mnv, Angry Prash, and influencers with unique talents across music, dance, comedy and makeup. He says nothing is more satisfying than to see an influencer engage and monetise their creativity also do the thing they love without any traditional backing just through the power of the internet.
They recently took a trip to Bali to collaborate with Cadbury on an IP called Nofiltr Escape.
Rutvik is also looking to invest and launch social media companies in the USA and work with meme communities to launch D2C brands.
