More the 1.8 billion spent by Apple users during the last week of 2020.
Key sentence:
- The Cupertino, California-based technology giant claimed much of the investment headed to games around Christmas Eve to New Year’s Eve.
- The firm has now charged the developers a total of $200 billion, up from $155 billion a year earlier.
- The App Store is among the main revenue generators for the services division of Apple.
Apple has said that the bulk of the expenditure went on games between Christmas Eve as well as New Year’s Eve. Over the last week of 2020, Apple Inc. says users spent $1.8 billion in the App Store, an improvement from $1.42 billion in the same timeframe a year earlier, despite people more than ever depending on digital services to stay connected to work, school as well as family.
The Cupertino, California-based technology giant stated:
The Cupertino, California-based technology giant claimed much of the investment headed to games around Christmas Eve to New Year’s Eve. New Year’s Day set the record of $540 million in single-day purchases on the App Store, up from $386 million on the same day in 2020.
Zoom as well as Disney+ were some of the games most downloaded in 2020, Apple reported. The firm has now charged the developers a total of $200 billion, up from $155 billion a year earlier.
The other points iPhone Manufacturer highlighted:
The iPhone manufacturer also highlighted the success of a few of its other programs in a statement on Wednesday but did not share subscription numbers for any of the most significant deals, including Apple Music and Apple TV+. The firm said that 90 per cent of U.S. retailers now support its Apple Pay mobile payment offering and also that Apple Books now has 90 million monthly registered customers.
The App Store is one of the biggest revenue drivers for Apple’s services segment:
Services have become an increasingly important component of the overall sales of Apple, reaching $53 billion in 2020 as well as accounting for nearly 20 per cent of the total revenue of the corporation.
The App Store is among the main revenue generators for the services division of Apple, but the percentage it takes from app manufacturers has been criticized by some regulators and developers over the past year.
Apple introduced a new program last month that reduces developers’ fees to 15 per cent of sales, down from 30 per cent for those who receive $1 million or below in annual App Store revenues.
