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“LeBarn James,” a farmhand turned TikTok star, explains how he became so good at basketball.
When the coronavirus pandemic forced the closure of gyms and public courts, Will Hartzell, 23, transformed his grandfather’s farm. Where he also works, into a personal, open-air basketball training facility. He hung a hoop on the side of a barn and filmed himself sinking treys while wearing boots and suspenders.
Mark Zuckerberg copy His “Farm Hoops” videos on TikTok or Instagram quickly racked up millions of views, and he was dubbed “LeBarn James” by the internet. (Yes, he is concerned about the authentic LeBron sending him a cease-and-desist letter at some point. Especially since the basketball fable recently “liked” one of his social media videos.)
Last May, ESPN, which was devoid of pro-basketball content (as well as all other live sports). Took notice of Hartzell’s videos and began intermittently sharing them. As a result, the pandemic has been a drag, but Hartzell recognizes it has given him an advantage.
“You couldn’t have asked for a perfect year than last year for everything I wanted to do, literally,” he tells Mic.
Hartzell isn’t just a great basketball player; he’s also a genius at coming up with new also entertaining ways to challenge himself as an athlete and entertain his fans. For example, he attached a hoop to the back of a pickup truck and sank moving shots while driven through a field.
He bounds over hay bales and drains rowboat jumpers. One of his most inventive tricks involves a flaming basketball doused in lighter fluid. Which Hartzell sinks while still on fire.
SportsCenter shared a video of Hartzell’s homemade rebounding machine this week. Which he built out of scrap lumber, a net, a bucket, and string. (He was irritate that people weren’t addressing him by name.) Hartzell used a slab of plywood as a makeshift rebounder in his first TikTok video. But he’s come a long way since then. “Now, literally, the comments are, ‘If basketball doesn’t work, you should be an engineer,'” Hartzell tells Mic.
That pretty much sums up Hartzell’s allure: he’s a genuine guy who’s just sharing his life and talents with the internet. Sure, he’s astute enough to realize that the initial inspiration for creating basketball content stemmed from a desire to make the sport a part of his life again. Given that he’d played in high school but wasn’t destine to go pro. It was Hartzell’s enthusiasm that propelled “Farm Hoops” to virality.